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In recent days there was the CSR Forum 2010, during which it emerged that Italian banks show a growing concern for the environment and to adopt and promote environmentally sustainable behaviors. CSR Forum is the event that ABI (Italian Banking Association) dedicated to corporate social responsibility (CSR is precisely for Corporate Social Responsibility). 73.5% of branches in Italy have in their offer financial products that “would help combat climate change and global warming.”

In general, it appears banks also devote much attention to financing to promote renewable energy and energy efficiency. Add, for completeness, perhaps one of the reasons is the fact that the ‘environment’ is often an important business opportunity, but this is not necessarily a “fault”, even denies (finally) the alleged antagonism between business and social and environmental sustainability.

The practice of Corporate Social Responsibility also urge attention to a direction of sustainability, not necessarily only “environmental”. And it is one of the shortcomings of sustainable economic system, which suffered under a dangerous concentration on short term – although it is acknowledged that Italian banks have been less “myopic” than other countries.

From this point of view is undoubtedly shared the said John Sabatini, Director General of the ABI at the opening of the Forum, namely, that strategy is’ Improving transparency in management and business communication for better risk control and market stability in the long term. “And not only clearly in the banking sector: it is hoped that a real transition from good intentions to action as quickly as possible.

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Responsabilità sociale d'impresa e settore bancario

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These days it is much debate whether it should take precedence over the environment or support economic development and thus the application of proposals to reduce pollution should be delayed to focus the financial and economic crisis under way.

In my opinion, this way of putting the problem shows a misunderstanding of the meaning of the current crisis . The key, before which you close your eyes, is that the U.S. especially but not only them, have lived beyond their means . Overcoming the crisis means to normalize this lifestyle, “but inevitably effects that go under the name of recession , which can be managed, made more painful, but not avoided.

But the point I should like to emphasize is this: live “financially” beyond their means is coupled with the live “environmentally” beyond their means (I invite you to reread what we wrote talking about ethics and finance ). Therefore it is impossible to see problems like joint: basically saying that “can not consume more than what is produced (at macro level) is perfectly talking about environmental sustainability.

I share the view that protecting the environment involves a cost. At most, is the lack of protection which is the delay (and possibly amplification) of a cost: but what you should remember (both the Member that small savers ) is that is that if you defer a payment or installments become richer. Debts are paid sooner or later, and with interest.

Banks and Savings [ http://www.banknoise.com ]

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Crisi finanziaria e problemi ambientali: due facce della stessa medaglia?